Privacy Policy

Thank you for taking the time to also read about the boring - but very important stuff - our Privacy Policy.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of our Privacy Policy is deemed to occur upon your first use of our website. If you do not accept and agree with this Privacy Policy, please refrain from using the website.

When you purchase something from our shop, as part of the buying and selling process, we have to collect personal information such as your name, address and email address.

By browsing our shop, we automatically receive your computer’s internet protocol (IP) address which provides us with information that helps us learn about your browser and operating system.

Email marketing (where applicable): When you sign up to our email newsletter, you give us permission to send you emails containing information about better full stop, new products and other updates.


By providing us with personal information to complete a transaction, to verify your credit card, to place an order, to arrange for a delivery or to return a purchase, we take this as your consent to our collecting this data and using it for that specific reason only.

If you wish to withdraw your consent you may do so by emailing: or contacting us via post at:

better full stop
31 Cutlers Place,

BH21 2HU


We do not share your personal information with anyone else. We will only disclose your personal information if we are required to do so by law or if you violate our terms of service.


We take all reasonable precautions and follow industry best practices to make sure your personal information is not inappropriately used, lost, accessed, disclosed, altered or destroyed.


Our e-commerce platform is Shopify Inc which allows us to sell our products and services to you.

Your data is stored through Shopify’s data storage, databases and the general Shopify application. They store your data on a secure server behind a firewall.

When choosing a direct payment option to complete your purchase, Shopify will store your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction and after completion is deleted.

All direct payment options adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, MasterCard, American Express and Discover.

PCI-DSS requirements help ensure the secure handling of credit card information by our store and its service providers.

Please also have a look at Shopify’s Terms of Service & Privacy Statement


As certain third-party service providers (payment gateways and other payment transaction processors) have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions, we recommend that you read their privacy policies, so you can understand how they handle your personal information.

Should you click on links in our shop, which direct you away from our site, please be aware that we are not responsible for the privacy practices of other sites and encourage you to read their privacy policies.

Our shop uses Google Analytics to help us learn about who visits our site and what pages are being looked at.

Questions & Contact

If you would like to: correct, amend or delete any personal information we have about you, register a complaint, or simply want more information please contact us by email:

or via post at:

better full stop
31 Cutlers Place,

BH21 2HU

Changes to our privacy policy

We reserve the right to modify this privacy policy at any time. Changes and clarifications will take effect immediately upon their posting on this website.

If our shop is sold or merged with another company, your information will be transferred to the new owners so that they may continue to sell products to you.

Last updated November 2020

Further Resources & Information

Data Protection Act 1998
Facebook Privacy Policy
Google Privacy Policy
Guide to GDPR